ICON Creates Gnarliest Chevy Suburban Restomod Ever

ICON unveils the hand-built 1970 Reformer Suburban, a unique blend of nostalgia, innovation, and demonic power.

By Verdad Gallardo - November 7, 2023
ICON Creates Gnarliest Chevy Suburban Restomod Ever
ICON Creates Gnarliest Chevy Suburban Restomod Ever
ICON Creates Gnarliest Chevy Suburban Restomod Ever
ICON Creates Gnarliest Chevy Suburban Restomod Ever
ICON Creates Gnarliest Chevy Suburban Restomod Ever
ICON Creates Gnarliest Chevy Suburban Restomod Ever

ICONic Departure

In a groundbreaking departure from its iconic reimaginations of Land Cruisers, Broncos, and Thriftmasters, ICON, renowned for meticulously rebuilt classics, presents the 1970 Suburban. This remarkable project, known as the "1970 Reformer," signifies a creative leap for ICON, marking its first foray into enhancing a Chevrolet Suburban.

Mies-Inspired Design

Inspired by the minimalist philosophy of European designer Ludwig Mies van der Rohe, the 1970 Suburban seamlessly blends vintage aesthetics with modern engineering. Jonathan Ward, ICON's founder, emphasizes the Suburban's expansive canvas, allowing for the integration of ICON engineering and parts, resulting in a unique and aggressive approach to performance and styling.

Performance and Safety

Under the hood, the 1970 Suburban boasts a Nelson Racing Engines twin-turbo Alien LS 427 engine, delivering an astounding 1,000 horsepower and 900 lb-ft of torque. Safety considerations led to the addition of a fourth door, mirroring the original safety measures, while custom touches, like machined initials on the door handle, pay tribute to the client's family legacy at GM.

Meticulous Craftsmanship

Every detail of the 1970 Suburban reflects the influence of Mies van der Rohe, from typography to knobs and handles. Custom bespoke parts, including a one-piece machined grille and exterior door handles, showcase the dedication to craftsmanship. Despite its vintage charm, the vehicle integrates modern conveniences, such as power windows and a modern HVAC system.Priced at $1.1 million, the 1970 Suburban will make its public debut at the "Icons of Design" showcase on November 19th at the Hagerty Garage + Social Van Nuys location. This event serves a dual purpose, not only unveiling this extraordinary creation but also benefiting the GO Campaign charity, adding a philanthropic dimension to the vehicle's debut.

Debut and Philanthropic Endeavor

Priced at $1.1 million, the 1970 Suburban will make its public debut at the "Icons of Design" showcase on November 19th at the Hagerty Garage + Social Van Nuys location. This event serves a dual purpose, not only unveiling this extraordinary creation but also benefiting the GO Campaign charity, adding a philanthropic dimension to the vehicle's debut.

A Fusion of Nostalgia and Innovation

The ICON 1970 Suburban represents a fusion of nostalgia and innovation, showcasing how classic designs can harmoniously coexist with cutting-edge engineering. With its meticulous attention to detail, creative departure from tradition, and philanthropic commitment, this hand-built creation redefines the boundaries of the automotive world.

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